TY-LR is influential, powerful and effortless – traits that all reflect the modern power woman. With a commitment to uncompromised quality in its tailored pieces, customized fabrication, exclusive prints and sophisticated spirit. Influenced by the past and the present to create the future, the TYLR woman is always inspired and forever timeless. TY-LR also happens to be apart of the Australian Fashion stable powerhouse, Australian Fashion Labels, the brainchild behind such labels as CMEO Collective, Keepsake and Finders Keepers.
TY-LR will be launching into five MYER stores across Sydney, Melbourne and Adelaide with numbers predicted to increase in the coming months. First established in August 2015 with Metropolis, TY-LR’s bespoke fabrics and premium silhouettes have caught the attention of style influencers including Kylie and Kendall Jenner, Kourtney Kardashian, Charissa Thompson, Lindy Klim, Lisa Wilkinson and Nadia Fairfax. Managing Directors of Australian Fashion Labels, Melanie and Dean Flintoft are proud of the successful year it has been for the newest label and are looking forward to this significant step for the brand. “At just one year old, we are extremely proud of TY-LR and it’s inception into women’s fashion. We can’t wait for our concession stores to be a part of the MYER design family”, said Melanie. TY-LR will be available at MYER in the following locations; Melbourne CBD, Chadstone, Adelaide CBD, Bondi and Sydney CBD.
To celebrate, TY_LR has teamed up with one of my favourites, the ever so stylish Rebecca Judd. I recently caught up with Bec to style this shoot alongside my favourite fellow creatives.
Photographer. Liane Hurvitz
Creative Direction & TY-LR Designer: Chris Kontos
Hair. Marie Uva
Makeup. Chantelle Baker
Styling. Lana Wilkinson